How to Nurture Your Channel Partners & Succeed in the Digital Age
For software vendors today, the channel ecosystem is more complex than ever. Disconnected ecosystems threaten to damage partner loyalty, brand experience, customer relationships and profits. In this fast-paced digital age, success for software vendors hinges on their ability to adopt the right technology and sales tools to empower channel partners.
View the on-demand webinar to hear guest speaker, Forrester analyst and channel expert Jay McBain break down the results from a recent research study on channel partner loyalty. You'll gain insights into: